College of Business’ Mission

Mission Statement

The Dr. Sam Pack College of Business prepares ethical, skilled leaders to succeed in the regional and global economy and advance rural economic and business resilience and entrepreneurship through engaged learning and applied scholarship.

Vision

The Dr. Sam Pack College of Business will be a nationally recognized leader in strengthening rural economics and business resilience while promoting entrepreneurship through innovative education, applied scholarship, and strong community partnerships.

Values

Students in a classroom, one writing in a notebook.
  • Collaboration: The value of collaboration refers to respect, support network, mentorship, teamwork, service, and involvement. It signifies a focus on considering and meeting the needs and interests of various stakeholders, including students, faculty, staff, and the wider community. ​
  • ​Leadership: The value of leadership includes integrity, courage, vision, innovation, and objective decision-making. It reflects an aspiration to develop and equip individuals as effective leaders who positively impact the business world and beyond. ​
  • Diligence and Persistence: We encourage our students to approach challenges with determination and unwavering persistence. Through hard work and dedication, they learn that overcoming obstacles is not just a part of the journey but a critical component of personal and professional growth.

Strategic Focus Areas

  1. Student Access, Opportunity, and Success
    • Advance the College’s mission by expanding access, affordability, high-quality learning experience, and student success to prepare ethical, skilled leaders who support rural economic and business resilience.
  2. Scholastic Relevance and Excellence
    • Strengthen teaching excellence, engaged learning, and applied scholarship to ensure academic excellence, workforce relevance, and entrepreneurial impact aligned with regional and rural needs.
  3. Leadership
    • Develop ethical, innovative leaders among students, faculty, and staff who are prepared to lead organizations and entrepreneurial initiatives in a broad and rural business environment. 
  4. Institutional and Societal Impact
    • Advance the College Vision by driving rural economic and business resilience and entrepreneurship through community-engaged partnerships, applied research, and regional outreach. 
  5. College-Level Advancement
    • Position the College for national recognition and long-term sustainability by strengthening resources, partnerships, and operational capacity in support of the mission and vision.