Becoming a Business Sponsor

At Tarleton Radio, underwriters are an essential part of our success. Your support helps us provide trusted news coverage, meaningful local programming, and popular shows like Morning Edition and Texas Standard to listeners across the Cross Timbers region. We value the partnership we share with your business and are grateful for investment in public radio and the community we serve.

KTRL show for sponors.

Benefits of Underwriting

  • 88% of our listeners take action in response to a public radio sponsorship message.
  • 72% agree that their opinion of a business is more positive when heard on public radio.
  • 68% prefer to buy products from companies that sponsor public radio.
  • Source: Kantar, NPR State of Sponsorship in Survey; June 2023 and September 2025

Please Contact Robert Shouse for more information.

Viewership of radio listenres.

Current Sponsors

The 377 Book store.
The Bmy Wealth management group.
Cross Timbers Imaging Sponsor.
Fraser Agency Inc. Sponsor.
Glen Rose Medical Center.
Groomer Has it sponsor.
Mclemore Financial Group Sponsor.
Smile Doctors Sponsor Business.
Logo of State Farm.
Stephenville Performance Center sponsor.
Sponsor- Texan Tattoo Logo.