{"id":25194,"date":"2021-10-13T00:00:00","date_gmt":"2021-10-13T00:00:00","guid":{"rendered":"https:\/\/web.tarleton.edu\/news\/communications-specialist-invited-to-discuss-tarletons-chatbot-success\/"},"modified":"2025-09-22T15:43:45","modified_gmt":"2025-09-22T20:43:45","slug":"communications-specialist-invited-to-discuss-tarletons-chatbot-success","status":"publish","type":"post","link":"https:\/\/www.tarleton.edu\/news\/communications-specialist-invited-to-discuss-tarletons-chatbot-success\/","title":{"rendered":"Communications Specialist Invited to Discuss Tarleton&#8217;s Chatbot Success"},"content":{"rendered":"<p class=\"attachment\"><a href=\"https:\/\/www.tarleton.edu\/news\/wp-content\/uploads\/sites\/65\/2021\/11\/image-13.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"attachment-medium size-medium\" style=\"width: 100%; height: 128.51%; max-width: 484px;\" src=\"https:\/\/www.tarleton.edu\/news\/wp-content\/uploads\/sites\/65\/2021\/11\/image-13-233x300.jpg\" sizes=\"auto, (max-width: 233px) 100vw, 233px\" srcset=\"https:\/\/www.tarleton.edu\/news\/wp-content\/uploads\/sites\/65\/2021\/11\/image-13-233x300.jpg 233w, https:\/\/www.tarleton.edu\/news\/wp-content\/uploads\/sites\/65\/2021\/11\/image-13-311x400.jpg 311w, https:\/\/www.tarleton.edu\/news\/wp-content\/uploads\/sites\/65\/2021\/11\/image-13.jpg 484w\" alt=\"Bailey Bennetch\" width=\"233\" height=\"300\" \/><\/a><\/p>\n<p>Bailey Bennetch<\/p>\n<p>FOR IMMEDIATE RELEASE<br \/>\nTuesday, October 12, 2021<\/p>\n<p>STEPHENVILLE, Texas \u2014 Mainstay (formerly AdmitHub), a national edtech organization, has invited Bailey Bennetch to share the ingenuity and technology behind a Tarleton State University chatbot that\u2019s helping boost enrollment and enhancing communication with admitted students. The <a href=\"https:\/\/share.hsforms.com\/1dglA85bkRPWcyLA3JrKZAA177z3?utm_campaign=Partner%20Office%20Hours%202021&amp;utm_medium=email&amp;_hsmi=168334041&amp;_hsenc=p2ANqtz--Kuwbh6HW53DP_2w5eYtpSeG-KDUAXn1iunC8bma_njOHRHab29l8nJ-XzlX7kbDzeIqmGLJeE_zvD4kCnn4pQTAfjLQ&amp;utm_content=168345528&amp;utm_source=hs_email\">webinar<\/a> takes place Wednesday, Oct. 13, with experts from several hundred post-secondary institutions expected to join.<\/p>\n<p>Bennetch will share the history of Tarleton\u2019s chatbot, adopted two years ago, and its success in encouraging, measuring and predicting actions that help students navigate college admissions. Since the \u2019bot\u2019s debut, Tarleton has consistently broken enrollment records \u2014 even while national numbers remain depressed over COVID-19 uncertainties.<\/p>\n<p>Tarleton began fall 2021 up 6.2 percent from a pre-pandemic count of 13,176. By the 40th class day, numbers had topped 14,145.<\/p>\n<p>Bennetch credits Tarleton\u2019s chatbot with helping set those enrollment records by sending timely reminders and personalized responses to prospective students.<\/p>\n<p>\u201cBailey and her colleagues have done extraordinary work in taking student communications to the next level,\u201d said Dr. Javier Garza, Vice President for Enrollment Management. \u201cHer efforts are gaining national visibility for Tarleton and helping break enrollment records.\u201d<\/p>\n<p>A Tarleton graduate, Bennetch holds a bachelor\u2019s degree in marketing and a master\u2019s in agricultural and consumer resources.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Bailey Bennetch FOR IMMEDIATE RELEASE Tuesday, October 12, 2021 STEPHENVILLE, Texas \u2014 Mainstay (formerly AdmitHub), a national edtech organization, has invited Bailey Bennetch to share the ingenuity and technology behind &#8230;<\/p>\n","protected":false},"author":3,"featured_media":25197,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"advgb_blocks_editor_width":"","advgb_blocks_columns_visual_guide":"","wds_primary_category":0,"footnotes":""},"categories":[425],"tags":[],"class_list":["post-25194","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-campus-community"],"acf":{"image":false},"author_meta":{"display_name":"keegan","author_link":"https:\/\/www.tarleton.edu\/news\/author\/keegan-2-2-2-2-2-2-2-2-2-2-2-2-2-2-2\/"},"featured_img":"https:\/\/www.tarleton.edu\/news\/wp-content\/uploads\/sites\/65\/2021\/11\/image-14-300x200.jpg","coauthors":[],"tax_additional":{"categories":{"linked":["<a href=\"https:\/\/www.tarleton.edu\/news\/category\/campus-community\/\" class=\"advgb-post-tax-term\">Campus &amp; Community<\/a>"],"unlinked":["<span class=\"advgb-post-tax-term\">Campus &amp; Community<\/span>"]}},"comment_count":0,"relative_dates":{"created":"Posted 5 years ago","modified":"Updated 7 months ago"},"absolute_dates":{"created":"Posted on October 13, 2021","modified":"Updated on September 22, 2025"},"absolute_dates_time":{"created":"Posted on October 13, 2021 12:00 am","modified":"Updated on September 22, 2025 3:43 pm"},"featured_img_caption":"Smiling woman with long blonde hair against a purple background.","series_order":"","_links":{"self":[{"href":"https:\/\/www.tarleton.edu\/news\/wp-json\/wp\/v2\/posts\/25194","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.tarleton.edu\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.tarleton.edu\/news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.tarleton.edu\/news\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.tarleton.edu\/news\/wp-json\/wp\/v2\/comments?post=25194"}],"version-history":[{"count":1,"href":"https:\/\/www.tarleton.edu\/news\/wp-json\/wp\/v2\/posts\/25194\/revisions"}],"predecessor-version":[{"id":53730,"href":"https:\/\/www.tarleton.edu\/news\/wp-json\/wp\/v2\/posts\/25194\/revisions\/53730"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.tarleton.edu\/news\/wp-json\/wp\/v2\/media\/25197"}],"wp:attachment":[{"href":"https:\/\/www.tarleton.edu\/news\/wp-json\/wp\/v2\/media?parent=25194"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.tarleton.edu\/news\/wp-json\/wp\/v2\/categories?post=25194"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.tarleton.edu\/news\/wp-json\/wp\/v2\/tags?post=25194"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}