{"id":905,"date":"2023-02-20T20:33:43","date_gmt":"2023-02-20T20:33:43","guid":{"rendered":"https:\/\/www.tarleton.edu\/brand\/?page_id=905"},"modified":"2026-04-15T22:11:55","modified_gmt":"2026-04-15T22:11:55","slug":"university-colors","status":"publish","type":"page","link":"https:\/\/www.tarleton.edu\/brand\/university-colors\/","title":{"rendered":"University Colors"},"content":{"rendered":"\n

University Colors<\/h1>\n\n\n\n
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The official university colors are purple and white.<\/strong><\/h2>\n\n\n\n

Tarleton State\u2019s Office of Marketing and Communications and most print and specialty advertising vendors have reference copies of PANTONE color books.<\/p>\n\n\n\n

Do not choose your own shade of purple. Color gradients are acceptable, but try to keep the main focal purple color as previously described. To ensure consistent color usage, adhere to the PANTONE, Hex, CMYK and RGB formulas as outlined below.<\/p>\n\n\n\n

PRIMARY COLORS<\/h2>\n\n\n\n
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TARLETON STATE<\/p>\n\n\n\n

TEXAN PURPLE<\/p>\n\n\n\n

PMS 268<\/p>\n\n\n\n

CMYK: 86, 100, 0, 12<\/p>\n\n\n\n

HEX: #4F2D7F<\/p>\n\n\n\n

RGB: 79\/45\/127<\/p>\n<\/div>\n<\/div><\/div>\n\n\n\n

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TARLETON STATE<\/p>\n\n\n\n

TEXAN WHITE<\/p>\n\n\n\n

CMYK: 0, 0, 0, 0<\/p>\n\n\n\n

HEX: #FFFFFF<\/p>\n\n\n\n

RGB: 255\/255\/255<\/p>\n<\/div>\n<\/div><\/div>\n<\/div><\/div><\/div>\n\n\n\n

ACCENT AND SECONDARY COLORS<\/h2>\n\n\n\n

The accent color palette for the Tarleton State brand includes the following colors:<\/p>\n\n\n\n

To ensure consistent color usage, adhere to the PANTONE, Hex, CMYK, and RGB formulas.<\/p>\n\n\n\n

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TARLETON STATE<\/p>\n\n\n\n

TEXAN TEAL <\/p>\n\n\n\n

PMS 306<\/p>\n\n\n\n

CMYK: 72, 9, 3, 0<\/p>\n\n\n\n

HEX #00B1E1<\/p>\n\n\n\n

RGB: 0\/177\/225<\/p>\n<\/div>\n<\/div><\/div>\n\n\n\n

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TARLETON STATE <\/p>\n\n\n\n

TEXAN BLACK <\/p>\n\n\n\n

CMYK: 0, 0, 0, 100<\/p>\n\n\n\n

HEX #000000<\/p>\n\n\n\n

RGB: 0\/0\/0<\/p>\n<\/div>\n<\/div><\/div>\n\n\n\n

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TARLETON STATE <\/p>\n\n\n\n

TEXAN GRAY<\/p>\n\n\n\n

CMYK: 58, 49, 46, 15<\/p>\n\n\n\n

HEX: #6D6E71<\/p>\n\n\n\n

RGB: 110\/111\/114<\/p>\n<\/div>\n<\/div><\/div>\n\n\n\n

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TARLETON STATE <\/p>\n\n\n\n

TEXAN LAVENDER <\/p>\n\n\n\n

PMS 2094C<\/p>\n\n\n\n

CMYK: 21, 30, 0, 29<\/p>\n\n\n\n

HEX #8E7DB3<\/p>\n\n\n\n

RGB: 142\/125\/179<\/p>\n<\/div>\n<\/div><\/div>\n<\/div><\/div><\/div>\n\n\n\n

Embroidery thread colors:<\/h2>\n\n\n\n

Purple= MADEIRA Rayon: 1412 | RA: 2254<\/p>\n\n\n\n

Gray = MADEIRA Rayon: 1010 | RA: 2585<\/p>\n\n\n\n

Black= MADEIRA Rayon: 1000 | RA: 2296<\/p>\n\n\n\n

Lavender= MADEIRA Rayon: 1302 | RA: 2288<\/p>\n\n\n\n

For questions, please contact Marketing and Communications at brand@tarleton.edu<\/a>.<\/p>\n