J-TAC Advertising
THE J-TAC HISTORY
Established in 1919, The J-TAC has been the voice of Tarleton's students for more than eighty years. Published by students for students, The J-TAC has earned a reputation of providing quality news and information that Tarleton students expect. A wide variety of coverage including entertainment, opinion and sports makes The J-TAC Tarleton student's number one source of information on campus. The J-TAC is known statewide as a winner of numerous awards including "Best Overall" in the Texas Intercollegiate Press Association's annual competition (TIPA).
ECONOMIC IMPACT
Tarleton students have a direct and valuable impact on the local economy. According to a study conducted under the direction of the Professor of Economics S. Hussain Jafri, "Student expenditures yields an estimated direct local impact of $49.66 million." The study concludes that " The average monthly expenditures were estimated to be $1,030.85/month for on-campus students and $927/month for off-campus students, yielding an estimated average monthly expenditure of $979/student.
THE TARGET AUDIENCE
Students By Class*
Freshman.....................................1,323
Sophomore..................................1,256
Juniors.........................................1,609
Seniors.........................................2,239
Post Baccalureate.............................111
Graduate Students ........................1,341
Total Students .......................... 7,879
*Spring 2003 Tarleton State Univerity Office of the registrar
A CLEAR CHOICE
- The only newspaper of Tarleton State University
- 84% Student Readership
- Free Creative/Design services
- Ideal 18-24-year-old market
- 2000 "Best Overall" Newspaper, TIPA, Division 3
- Tarleton students spend an average of $979 a month in Stephenville and the surrounding communities.
- TIPA award winning advertising design
CONTACT
Joanna Hensley
Barry B. Thompson Center, Room 20, Lower level
Tarleton State University
Box T-0440,
Stephenville, Tx 76402
Phone: (254) 968-9057
Fax: (254) 968-9709
E-mail: jtac_ads@tarleton.edu
